Casa.it is on the radio

Past, present and future of a Brand are connected in Business Museum. Robilant Associati invites Companies to a seminar on the topic of showcasing brand heritage.

From a concept and software by RobilantAssociati, the Heineken Unlimited Edition is born: 60 million unique labels, generated by an algorithm that combines 1000 patterns designed ad hoc with the notes of the legendary UEFA Champions League hymn.

Wine branding is a big protagonist at Vinitaly 2019 thanks to RobilantAssociati. The Italian Agency designed Brand Identity projects for 4 major Italian companies, which will present their new look during the course of the largest wine exhibition in the world: Zardetto, Sorelle Bronca, Mezzacorona e Villa Matilde Avallone.

In a world where time is increasingly important, and it is the real “scarce commodity” of our age, the risk is that even the objects born to measure it and the whole culture connected to them will disappear. The race against time for timeless Brand.

On the occasion of its centenary, the Italian icon of Aperitivo renews itself: a challenge between past and future, heritage and innovation.

Could you guess a brand or product by looking at the back of its package?